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How BASF improved the visibility and tracking of chemical samplemesthrough data digitization and consolidation
Distribution Planning (DRP)

How BASF improved the visibility and tracking of chemical samplemesthrough data digitization and consolidation

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BASF, in partnership with Siemens, adopted the AX4 platform to consolidate data and create a simpler and more intuitive e-commerce solution. With this implementation, the company improved the usability and efficiency of its platform, facilitating operations and providing a smoother experience for its customers.

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BASF, company and the world's largest producer of chemical products, is the largest company in the global chemical industry, with sales of 60 billion euros in 2017, from 113,000 employees in more than 390 production units in over 80 countries.

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Real Companies. Proven results.

Increased visibility and efficiency

Reduction of paper documents by 86%

Simpler, more sustainable and economical processes

Development of a digitization process for printing

Testimony:

“The solution has made it easier to provide samples to our customers. Today, with just a few clicks, our sales or customer service team can send one or more samples to a customer with complete visibility across the entire supply chain.”

Jochen Mahler
Senior Manager of Sample Services and Non-Commercial Goods

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